Virtual Communities, sponsored links, social networks, blogs, videos, podcasts they are all part of a much bigger thing called Social Media Marketing Strategy. Find more about this http://www.isaca-wellington.org/social-media-marketing-strategy-can-make-business-grow-rapidly/ The resources to attract visitors to its website have never been so many and so easy to use. But for companies seeking to sell the network, there is an additional challenge: to make people buy through Social Media for Business. The “conversion rate” – as it is called the number of clients who complete a purchase in relation to all site visitors – varies on average between 0.5% and 5%.
The good news is that the credibility of the web has grown rapidly so it is easy to make business, especially if you follow the next tips to improve your Social Media Marketing Plan.
1 – SET TARGET PUBLIC
No use to attract website visitors other than qualified. It is important to keep in mind who is the company’s target audience time to trace the marketing strategy and dissemination of the virtual store. Regardless of the media, do campaign within the appropriate niche.
2 – MAKE OFFERS -SEASONAL SALES
Offer deals or 10% discounts to consumers who pay in cash. The result can be surprising. Cash sales can grow, which is better for you and for those buying.
3 – CREATE A SPACE FOR COMMENTS
Researches online indicate that 70% of web users find out what other customers a very important virtual store in defining where to buy. Although the internet is an environment with many options, there is no personal contact and, therefore, people are insecure that is why it is important to have great plans for the Social Media Marketing Plan find more here. So, what better than to provide the testimony of consumers to your site,.
4 – Direct customers
Your company invests in sponsored links? So let’s direct visitors to the main home. To make the visit for sale, ideally refer the user to the page of the website where the product is available for purchase. In some cases, people search for up to four minutes what they want to buy and do not find.
5 – USE SITES THAT COMPARE PRICES
The price comparison sites are an interesting alternative to sponsored links. The conversion rate of consumers who come to sites through these sites is usually higher.
6 – HAVE A CHAT ONLINE
An online chat can help increase sales and is a great and basic Social Media Marketing Plan. It makes a difference to someone who is on the other side of the world to receive a personalized response. Companies do manage to captivate the consumer and this will result in conversion.
7- EXTEND THE PAYMENT OPTIONS
Have a price compatible with the competition is key to success on the internet, as well as offering different forms of payment. Although 80% of online sales are paid with credit cards, the chances of closing deals increase with a greater range of options.
So invest in your Social Media Marketing Plan and have the best results possible, good luck!